Video on Aaj Tak Native CTV

Aaj Tak Native CTV
Popular
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Used For

Reach

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Ad Type

Video

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Lead Time (in days)

3 Days

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Span

15 days

FAST (Free Ad-Supported Streaming TV) channels are free, linear streaming TV channels supported by ads that can be accessed across multiple platforms such as apps, OEM smart TV environments, set-top boxes and broadcaster-owned digital streams such as their official YouTube channels. These Video ads appear on internet-enabled TVs where viewers stream content online. The 20-second non-skippable video ads are played 10 times a day over 15 days, ensuring strong reach and frequency. Brands can also gain additional visibility through logo placements and sponsorship integrations, making it a high-impact digital alternative to traditional TV advertising.

Rack Rate

₹ 0.2 / Per Impression

party-popper

TMA Offer

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Min Billing

₹ 3,02,475

Min Billing

₹ 3,02,475

Execution Details

ADDITIONAL INSTRUCTIONS

Campaign Guidlines

Click here

Other related details

Dimension Details are On Request

SOP

Proof Of Execution

# Analytics and POE Report will be provided - (POE Report which includes the Impressions, reach, clicks, etc). It provides the KPI as per the campaign. # Reports will be provided after 24hrs once the campaign goes live (Saturday & Sunday - Excluded). # Screenshots Not available for programmatic campaigns. However, for direct campaigns, screenshots will be provided. Click here to view the sample report.

First Proof Of Execution(In Days)

1

Proof Of Execution Frequency

At the end of the campaign only

Aaj Tak Native CTV Video Advertising

Aaj Tak Native CTV video advertising is one of the most powerful ways to capture attention and communicate your brand’s story. Platforms like Aaj Tak Native CTV, including YouTube, Hotstar, and others, allow businesses to reach millions with tailored video ads that fit any campaign goal, whether it’s brand awareness, lead generation, or direct sales.

Aaj Tak Native CTV Video Ads Cost 

The cost of video ads on platforms like Aaj Tak Native CTV can vary significantly, depending on factors such as ad format, target audience, and bidding strategies. Here’s a general cost range for Aaj Tak Native CTV video ads in India:

  • Basic Range: Starting at around ₹1 per view, budget-friendly campaigns allow advertisers to reach a broad audience at minimal cost, typically with skippable ads or CPV (Cost Per View) bidding.

  • Mid-Range Campaigns: For more precise targeting and competitive ad formats, costs generally range from ₹10 to ₹100 per 1,000 impressions (CPM). This is ideal for brands looking for stronger engagement with targeted audiences.

  • Premium Range: For highly targeted or exclusive placements, costs can go up to ₹500 or more per 1,000 impressions. This range is suitable for brands aiming for maximum impact with high-quality, non-skippable ads or sponsorship placements.

These cost ranges give advertisers flexibility to choose ad types and budgets based on campaign goals and audience reach.

Aaj Tak Native CTV Video Ads Benefits

Using video ads on Aaj Tak Native CTV delivers multiple benefits that elevate your brand’s presence and engagement. By creating a visual connection with your audience, Aaj Tak Native CTV ads help build brand recognition, foster trust, and boost conversions.

  • Enhanced Audience Reach and Visibility: Aaj Tak Native CTV has a massive, diverse audience, allowing your brand to connect with millions of viewers across various demographics and interests. With widespread reach, video ads on Aaj Tak Native CTV help create awareness quickly and position your brand prominently in the digital space.

  • High Engagement and Retention Rates: Video content is proven to capture and hold audience attention more effectively than static or text ads. By using eye-catching visuals, clear messaging, and an appealing story, Aaj Tak Native CTV video ads increase engagement rates, which leads to higher recall and brand awareness.

  • Advanced Targeting Capabilities: Aaj Tak Native CTV video ads offer precise targeting features, enabling you to reach users based on location, age, interests, behavior, and even viewing habits. These targeting options ensure your ad reaches the most relevant audience, increasing the likelihood of engagement and conversion.

  • Flexible Ad Formats to Suit Campaign Goals: Aaj Tak Native CTV supports various ad formats, including skippable ads, non-skippable ads, bumper ads, and interactive ads, allowing you to select the format that aligns best with your campaign objectives. These options ensure that brands can deliver messages effectively, whether aiming for short-term awareness or long-term engagement.

  • Cost-Efficiency through Targeted Bidding: Video advertising on Aaj Tak Native CTV allows for cost-efficient bidding strategies such as cost-per-view (CPV), cost-per-click (CPC), or cost-per-thousand impressions (CPM). With this flexibility, brands can maximize reach or engagement while optimizing budget allocation.

With these benefits, Aaj Tak Native CTV video ads enable businesses to go beyond mere visibility and drive meaningful engagement, turning viewers into loyal customers. Contact us today to create a customized Aaj Tak Native CTV video advertising strategy that leverages these powerful benefits for your brand.